With all the social media sites out there these days, it can be confusing if you’re trying to leverage yourself effectively. Which social network is great for business? Which one is best for reaching customers and which one is best for making corporate connections? While many different techniques can be used from network to network, the free service LinkedIn has risen above the pack to offer quality business connections with employees, owners, traders and consultants the world over. If you’re trying to reach more professional connections, LinkedIn is the network for you.
LinkedIn is a business-oriented social networking site that was founded in 2002 with the goal of connecting working adults with one another and building professional networks. Currently, LinkedIn has over 200 million members and makes the majority of its money through advertising.